Comments for Brightmix Blog http://www.brightmix.co.uk/blog Sun, 01 Aug 2010 07:51:50 +0000 http://wordpress.org/?v=2.7.1 hourly 1 Comment on How do I improve my Page Rank? by Fred - Web Designer http://www.brightmix.co.uk/blog/2009/05/15/how-do-i-improve-my-page-rank/comment-page-1/#comment-103 Fred - Web Designer Fri, 30 Oct 2009 19:31:50 +0000 http://www.brightmix.co.uk/blog/?p=85#comment-103 I agree that site construction and keyword targeting within the coding on the page are vitally important. Links: the number of links, how many there are on the linking page, and most importantly the anchor text; are also key to the search engine results. Thrown into this mix is the quality of the individual page - which could be measured by Page Rank. But PR this is a loose quantifier. I've regularly seen sites with a PR1 beating a PR5 on the search engine results. My own site, which has only increased in size and links, has fluctuated between a PR1 and PR5 over the past years, now it's a feeble PR3. But this has had no correlation with positioning, traffic, hits or enquiries? If I was looking for a site to gain links from, obviously the higher the PR, the more valuable it would be worth. But the PR is so hard to quantify. The principles are right, but they way Google rewards them (if any) are an unknown. I would use PR as a rough rule of thumb to the quality of the page you want to get a link from, and not worry about it as the judgment of your own page. I agree that site construction and keyword targeting within the coding on the page are vitally important.

Links: the number of links, how many there are on the linking page, and most importantly the anchor text; are also key to the search engine results. Thrown into this mix is the quality of the individual page - which could be measured by Page Rank.

But PR this is a loose quantifier. I’ve regularly seen sites with a PR1 beating a PR5 on the search engine results.

My own site, which has only increased in size and links, has fluctuated between a PR1 and PR5 over the past years, now it’s a feeble PR3. But this has had no correlation with positioning, traffic, hits or enquiries?

If I was looking for a site to gain links from, obviously the higher the PR, the more valuable it would be worth. But the PR is so hard to quantify. The principles are right, but they way Google rewards them (if any) are an unknown.

I would use PR as a rough rule of thumb to the quality of the page you want to get a link from, and not worry about it as the judgment of your own page.

]]> Comment on Websites - the new shop window? by Fred Campbell http://www.brightmix.co.uk/blog/2009/03/10/10/comment-page-1/#comment-3 Fred Campbell Wed, 18 Mar 2009 20:31:02 +0000 http://www.brightmix.co.uk/blog/?p=10#comment-3 The trouble is that most of the key decision makers in established companies are in their 40s + - so the internet is something comparatively new to them. Whereas for younger people, it's a way of life. Because the internet is a relatively new medium (compared to press advertising, posters, local radio and TV - which all back up their proposals with inches of statistical data) .... it's a bit of a voyage into the unknown. A fact that's not helped by a host of 'companies' promising ridiculous claims of wealth and internet success for $25 a month. It's not like the old days, but who do you believe, who do you trust? The facts are that 1.1 billion people are surfing the web everyday - for the price of a priority listing Yellow Pages, or quarter page for one night in the Yorkshire Evening Post these businesses could have a website that would bring them continued and sustained business ... if it is built, written and optimised correctly. Which brings us back to, who do you trust? The trouble is that most of the key decision makers in established companies are in their 40s + - so the internet is something comparatively new to them. Whereas for younger people, it’s a way of life.

Because the internet is a relatively new medium (compared to press advertising, posters, local radio and TV - which all back up their proposals with inches of statistical data) …. it’s a bit of a voyage into the unknown.

A fact that’s not helped by a host of ‘companies’ promising ridiculous claims of wealth and internet success for $25 a month.

It’s not like the old days, but who do you believe, who do you trust?

The facts are that 1.1 billion people are surfing the web everyday - for the price of a priority listing Yellow Pages, or quarter page for one night in the Yorkshire Evening Post these businesses could have a website that would bring them continued and sustained business … if it is built, written and optimised correctly.

Which brings us back to, who do you trust?

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